Digital asset marketplace Bakkt on Friday announced that users and partners will soon be able to buy, sell and hold ether (ETH). Users will also be able to send Ethereum to family and friends through its app. Institutional clients can also choose the Bakkt Warehouse for custody of ether.
The platform is adding ethereum to bitcoin, which it already offers. With these two coins, its users have access to two cryptocurrencies representing more than half of the total market value of all cryptocurrencies. The company, however, did not give a specific date for when the Ethereum offer will be available to its users. The U.S. company also offers several other crypto services. They include a monthly bitcoin futures contract, crypto payments with a Visa debit card, as well as a Bakkt card with Apple or Google pay. Bakkt’s decision to add Ethereum to its offering comes amid growing interest and adoption of cryptocurrencies.
In a survey that the platform conducted, nearly half of respondents said they had bought some form of cryptocurrency within the last year. Others also expressed interest in adopting the asset class before year-end.
Ethereum has become very popular over the years, and it is currently the second-largest crypto with a market cap of approximately $532 Billion.